1. Introduction
This Privacy Policy (the "policy") governs the collection, use, processing, and protection of personal and non-personal data (“personal data”) provided by users of the BTC DNA App (the "app"), the BTC DNA System, and associated services (collectively, the "services"). This policy is designed to inform you of how your data is handled in compliance with applicable data protection laws, including the General Data Protection Regulation (GDPR), relevant legislation of the Arab Republic of Egypt, and the privacy policies promulgated by Apple and Google.
By accessing and using the app, you hereby explicitly acknowledge and consent to the collection, processing, and use of your personal data as outlined in this Policy. You are urged to thoroughly review this policy to understand our privacy practices and your rights regarding your data.
2. Information We Collect
In order to provide the functionality and services of the app, we collect both personal data and non-personal data. These data types include, but are not limited to:
Personal Data:
- Identification Information: full name, email address, username, and password for account authentication.
- Location Data: geolocation information, if location services are enabled on your device.
- Device-Specific Information: operating system version, hardware model, and other device-specific data.
Non-Personal Data:
- Usage Information: log data pertaining to interactions with the app, including device logs, crash reports, timestamps, and performance metrics.
- Cookies and Tracking Technologies: we use cookies, web beacons, and other tracking technologies to gather data on your interaction with the app, which helps us enhance your user experience.
- Authentication Data: if you utilize third-party authentication services such as Google, we may collect information shared with us by these services for the purpose of user authentication.
Images and Other Product-Related Data:
In connection with the BTC DNA System, we may collect images and product-related data through scanning features, which may not always be directly related to the products themselves but are necessary for the provision of our services.
3. How We Collect Information
Automated Data Collection:
- SDKs and APIs: the app automatically collects certain data via embedded software development kits (SDKs) and application programming interfaces (APIs) integrated into the app’s framework. This includes device information, usage patterns, and geolocation data, where applicable.
- Cookies: we employ cookies and similar technologies to track and monitor user interactions with the app. These technologies facilitate personalized content delivery and aggregate statistical analysis.
Data Provided by Users:
- Account Registration: when users create an account, they voluntarily provide personal data, such as their name, email address, and other necessary identifiers.
- User-Generated Content: any data entered or provided by users during interactions with the app, including but not limited to images uploaded through the scanning feature or responses to in-app prompts.
4. How We Use Your Information
The personal data we collect serves the following purposes, in accordance with our legitimate business interests, contractual obligations, or where otherwise permitted by applicable law:
- Service Provision and Functionality: personal data is utilized to create and manage user accounts in order to authenticate BTC products.
- Personalization and Customization: your data allows us to tailor content, services, and user interfaces based on your preferences and usage behaviors, enhancing your overall experience with the app.
- Communication: your contact information may be used for sending critical service notifications, updates related to the app’s functionality, and, where appropriate, promotional or marketing communications, contingent on your prior consent.
- Analytics and Optimization: usage data is analyzed to monitor the performance of the app, detect and resolve technical issues, and optimize app functionality and user experience.
- Legal Compliance and Security: your data may be used to fulfill legal and regulatory obligations, prevent fraudulent activities, and secure your personal data from unauthorized access or breaches.
5. Data Sharing and Disclosure
We are committed to maintaining the confidentiality of your personal data. However, we may disclose your data in the following limited circumstances:
- Service Providers: we may disclose your data to trusted third-party service providers who assist us in the operation of the app or the delivery of our services (e.g., cloud storage, analytics, and customer support).
- Legal and Regulatory Obligations: we may be required to disclose your data in response to a lawful request by public authorities, including to comply with national security or law enforcement requirements, or in the event of a legal dispute, such as a subpoena or court order.
- Business Transactions: in the event of a merger, acquisition, or sale of assets, your personal data may be transferred as part of the transaction.
We will ensure that any such third parties adhere to the applicable privacy standards and do not misuse your data.
6. User Choices and Controls
You retain certain rights over the use of your data:
- Permission Management: you may manage or revoke permissions granted to the app, such as access to your geolocation, camera, and contact information, through your device settings.
- Data Access and Deletion: you have the right to access, correct, or request the deletion of your personal data at any time. To exercise these rights, please contact us using the details provided below.
7. Data Security
We employ a range of technical, administrative, and physical measures to safeguard your personal data. These include encryption, access control mechanisms, and secure storage practices to mitigate risks of unauthorized access, alteration, disclosure, or destruction of your data.
Despite these efforts, it is important to note that no method of transmission over the internet or method of electronic storage is 100% secure. We cannot guarantee absolute security, and you acknowledge that transmission of personal data is done at your own risk.
8. Children’s Privacy
This application is available for download via the Google Play Store and is subject to the applicable platform-specific minimum age requirements and local regulations in Egypt. Pursuant to Google Play’s policy in Egypt, users must be at least 13 years of age to create a Google account and access applications. Notwithstanding this baseline, and given the app's specific purpose—namely, the authentication of ingots—it is recommended that users be 13+ year of age, possessing the maturity to understand the context and significance of precious metal validation. The application does not engage in the collection of personal or financial information, nor does it support commercial transactions.
Accordingly, the app does not perform active age verification or estimation, and we rely on users to adhere to the stated age limitations. We do not knowingly collect or process personal data from individuals under the age of 13. Should we become aware that a user below the applicable age threshold has submitted personal data in contravention of this policy, we will take immediate steps to delete such data and restrict further access. If you believe a minor has accessed the app or provided data unlawfully, please contact us promptly at auth.support@btcegyptgold.com.
9. Data Retention
We retain your personal data for as long as necessary to fulfill the purposes outlined in this policy, or as required by law or legitimate business interests. Data retention periods are determined based on the nature of the data, the purpose for which it was collected, and applicable legal requirements. Upon expiration of the retention period, personal data will be securely deleted or anonymized.
10. International Data Transfers
As part of our global operations, your personal data may be transferred to and processed in jurisdictions outside of your country of residence. Where such transfers occur, we will implement appropriate safeguards, such as standard contractual clauses or other legally recognized mechanisms, to ensure that your personal data remains protected in accordance with this policy and applicable data protection laws.
11. Changes to This Privacy Policy
We may update this policy from time to time in response to changes in legal, technical, or business requirements. Any revisions to this policy will be posted on this page, and the revised effective date will be clearly indicated at the top of the policy. We encourage you to periodically review this policy to stay informed about how your data is protected.
12. Governing Law and Jurisdiction
This privacy policy shall be governed by and construed in accordance with the laws of the Arab Republic of Egypt, without regard to its conflict-of-law principles. By using the app, you irrevocably submit to the exclusive jurisdiction of the courts located in Cairo, Egypt, for any disputes arising from or related to this privacy policy or the processing of your personal data.
13. Contact Information
For any inquiries or concerns regarding this privacy policy or to exercise your rights with respect to your personal data, please contact us at:
BTC DNA Support Team
Email: auth.support@btcegyptgold.com
Phone: +2 15057
Address: 8 Zokak El Fadel, El Mashhad El Husseiny ElGamaleya, Egypt.
This policy integrates the necessary legal safeguards, uses precise and advanced legal language, and ensures full transparency regarding how BTC DNA handles users' personal data. It is designed to provide clear and comprehensive insights into how your data is treated, in compliance with global privacy standards.